Boost Your Tradie Business with Google My Business Service Areas
Boost Your Tradie Business with Google My Business Service Areas
A Handy Guide for Aussie Tradies by Xcelerate Digital Systems
Maximising Local Reach
Google My Business (GMB) service areas are a game-changer for tradies in Australia. By defining up to 20 service areas, you can pinpoint the suburbs, postcodes, or regions where you offer your top-notch services.
When Should Tradies Use Service Areas?
Service Area Business (SAB): Ideal for tradies who deliver services directly to clients but don't serve them at their own location. Think of:
sparkies (electricians)
chippies (carpenters)
plumbers
HVAC contractors
Hybrid Business: Perfect for tradies with a shopfront who also provide services at client locations, like a local hardware store that offers home delivery.
Adding Service Areas to Your GMB Profile:
Log into your GMB profile.
Choose the location you want to manage.
Hit 'Edit profile', then navigate to 'Location info'.
Add your service areas – remember, you can list up to 20.
Where Do These Service Areas Show Up? Your service areas will pop up in Google Search and other online spots. This feature not only boosts your visibility but can also improve click-through rates.
Extra Tips for SABs: Create local landing pages for your main service areas. This step can significantly increase your online presence in Google Search and Maps.
By following these steps and focusing on your service areas, you're setting up your tradie business for greater online visibility and customer engagement. Keep up the great work in SEO, and watch your business thrive!